COVERing New Ground as we elevate and celebrate Black voices at THE intersection of culture and sports.

We are dedicated to amplifying the rich narratives and diverse talents that shape the Black sports community.

By creating a space where stories are authentically told and heard, we empower individuals and communities to connect, inspire, and drive change.

Through innovative content and impactful storytelling, we strive to highlight the brilliance, resilience, and excellence of Black culture within the global sports landscape.

Our commitment is to foster a more inclusive media environment where every voice is valued and heard.

“One of the things I hear all the time is, ‘You guys need to do more to tell your story.’ Jalil and I just got tired of that.”

– Allen Hopkins Jr.

OUR VALUES

Authenticity: We prioritize genuine storytelling and representation, ensuring that every voice is portrayed with honesty and integrity.

Inclusivity: We embrace diversity within the Black sports community, creating a welcoming platform where all experiences and perspectives are valued and celebrated.

Empowerment: We are dedicated to uplifting and inspiring individuals through our content, fostering a sense of pride, confidence, and opportunity within the community.

Innovation: We strive to push creative boundaries, delivering fresh and engaging content that resonates with our audience and highlights the dynamic intersection of Black culture and sports.